“Making waves in your local scene can be really exciting for a newer band trying to make a name for themselves. But if you want to be taken seriously by fans, press, and labels, you’ll eventually have to leave the comfort of your nest to make an impact on other scenes in your region. Properly planning for your first tour is massively important, so we’ve got some tips that will give you a better chance at making it a success.”
“Amazon. Google. CCR. Nirvana. Besides their overwhelming individual successes and influence, they all have something else in common: every single one of them started in a garage. Just like coders in a startup focus strictly on their core product, bands in their infancy tend to devote almost all of their time on music, and why wouldn’t they? Nobody wants to listen to bad music!
But you know what else they all have in common? They got their start in a garage but didn’t stay there. They became multibillion dollar industry leaders and sold out arenas. If you want to make a career in the music industry, you’ll have to tackle business issues with no less energy and creativity than you bring to the music.”
“From laying the foundation with strong relationships, to doing the tedious research, there are a number of moving parts that go into securing a feature on your music, all of which fall second to what really does the trick: the pitch. You’re curating information and shaping it to land in the most effective way. Here are some tips!”
“We’ve all been wowed by crowdfunding campaigns that have surpassed their goals by thousands, and we’ve all been bummed for the folks whose effort raised drastically less than what they hoped for. The thing is, crowdfunding—the hit-your-goal-and-then-some type, at least—is really difficult.
Loads of work goes into running a successful campaign, from strategizing and launching to constant upkeep throughout. The way you present your project and the motivations behind it truly matter; in crowdfunding, those factors are almost as important as the music itself.
Read on for seven tips that’ll help you lay the best possible foundation for your campaign and guide you through making the most of it while it’s running.”
“At some point, savvy artists (songwriters and recording artists alike) will reinvest a portion of their earnings back into their career. Some do so after a fortunate windfall (such as a hit album or a lucrative synch deal). Others are more proactive, raising money with a specific goal in mind… Here are [artist] recommendations, based on where you are in your career and how much you can afford to spend, in order to get the most bang for your buck.”
“When do you know you need a manager and how do you find one? Our Nashville-based CONNECT Manager, Daren, who works with a roster of CONNECT artists and who spent three years at Red Light Management handling day-to-day duties for 3 Doors Down, von Grey, and working collaboratively on a roster that included Lady Antebellum and Dierks Bentley, rounded up tips for how to find a great manager.”
“In today’s world of social media, there are so many ways we can give people a window into our lives — whether it’s an Instagram photo, a Facebook text post, or a Snapchat video. As musicians, this is like gold to your fans. It’s a great way to share your experiences with those who can’t be there in person.
You can post links to your gig and photo recaps after your performance is over, but you can also create a Snapchat Story to really give your fans an exclusive look into what playing a show is like for you, the artist. What do you do backstage? What’s your load-out like? Any pre-show rituals?
Below, we’ve outlined a formula for turning your live performance into a great Snapchat Story. Follow these steps for your next show, and be sure you encourage your fans beforehand to follow you on Snapchat using an email and social media service like Fan Reach. And remember: filters, filters, and more filters!”
“There are no hard-and-fast rules for either the recordist or the singer when recording vocals. Whatever works for you is right for you, and my experiences (and opinions) will differ from yours and even from some of my most esteemed colleagues and heroes. Consider this but one set of perspectives. That said, let’s take a look at a few things that I feel can facilitate maximum recorded expression from a vocalist (whether that’s you or someone else).”