Read this for tips on how to grow your personal brand as a musician

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“Amazon. Google. CCR. Nirvana. Besides their overwhelming individual successes and influence, they all have something else in common: every single one of them started in a garage. Just like coders in a startup focus strictly on their core product, bands in their infancy tend to devote almost all of their time on music, and why wouldn’t they? Nobody wants to listen to bad music!

But you know what else they all have in common? They got their start in a garage but didn’t stay there. They became multibillion dollar industry leaders and sold out arenas. If you want to make a career in the music industry, you’ll have to tackle business issues with no less energy and creativity than you bring to the music.”

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Here are the “Smart ways to invest in yourself at every stage of your music career!”

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“At some point, savvy artists (songwriters and recording artists alike) will reinvest a portion of their earnings back into their career. Some do so after a fortunate windfall (such as a hit album or a lucrative synch deal). Others are more proactive, raising money with a specific goal in mind… Here are [artist] recommendations, based on where you are in your career and how much you can afford to spend, in order to get the most bang for your buck.”

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Hey artists, make sure you’re aware of these bad habits so you can avoid them when writing music.

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“At the heart of every music production is its basic building block—the song. It’s the key element, because if you don’t have a great song or songs, you won’t have a great record. You can have the most brilliant players provide excellent performances, and you can do a masterful production job, but if the songs aren’t there, not much of the audience is going to care beyond the first listen. Indeed, music history is littered with artists, bands, and records that had everything going for them except the most important thing: the songs.

That’s why I’m spending an entire chapter analyzing song structure. In the end, no one can predict what will be a hit or what might touch your audience’s heart or feet, but certain elements have tended to work in popular music of all types since the beginning of recorded music. It helps to know what works before you try something else.”

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Check out DIY Musician’s great article on the “3 Tips to Maximize Merch Sales”

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Here are three helpful and simple tips that musicians can benefit from in order to increase merchandise sales (which can all be scaled over time).” Click here for the full article!

Click here if you want to learn how to use Facebook Events effectively!

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“One aspect of a Facebook page that is definitely still useful is the Facebook Events feature. Since Facebook pages are public, you can use your Facebook Events to announce shows, get people excited, and encourage fans to share information about your band with their friends.” Click Here!