“Music publishing is the business of protecting and administering the copyright in your song and maximizing its value. We’ve asked Ross Adamson, Senior Catalogue Manager at CONNECT Songs’ global publishing administration partner Sentric Music for 5 points you should consider when looking to work with a publisher.”
“You may think that, as a musician, copywriting has no place occupying space in your brain, but if you ever want to sell anything (albums, tickets, T-shirts, you name it), you need to bone up on your copywriting skills. Without words that are compelling enough to drive your audience to action, you may as well not even bother posting your wares at all. Check out these copywriting tips to help you get started.”
“Making waves in your local scene can be really exciting for a newer band trying to make a name for themselves. But if you want to be taken seriously by fans, press, and labels, you’ll eventually have to leave the comfort of your nest to make an impact on other scenes in your region. Properly planning for your first tour is massively important, so we’ve got some tips that will give you a better chance at making it a success.”
“We’ve all been wowed by crowdfunding campaigns that have surpassed their goals by thousands, and we’ve all been bummed for the folks whose effort raised drastically less than what they hoped for. The thing is, crowdfunding—the hit-your-goal-and-then-some type, at least—is really difficult.
Loads of work goes into running a successful campaign, from strategizing and launching to constant upkeep throughout. The way you present your project and the motivations behind it truly matter; in crowdfunding, those factors are almost as important as the music itself.
Read on for seven tips that’ll help you lay the best possible foundation for your campaign and guide you through making the most of it while it’s running.”
