Let It Rock Review: FloRocker “Rich In The Heart”

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Reason for rhyme: Californian rapper serves up urban revelations.

This artist is said to have been on the scene for many years now, but “Rich In The Heart” seems to present the first tangible testimony to Flo’s flow of beats; the vocalists he shares a CD space with are also debutants, record-wise, so there’s a freshness to most of the pieces here. Toning down usual boasts, the singer’s spinning a Snow White mantra in “Mirror Mirror” to inform it with sly innocence, and the salvo of “Freaky In A Benz” is as arresting as a pimped ride may get, yet if one can have a beef with the album, it would be the cuts’ flawed sequencing because the first three tracks roll on basically the same groove. Still, the old-school disco infusing the grime is more than welcome, while the rhythm-and-blues tropes – not only contemporary R&B – on “Late Night” and “Get It On” provide the needed variety to the hip-hop drift.

When the rhythms go boom like on “Down Fa Me” with Flo articulating words in a fine manner to stress social discourse of the number, the “wow” factor is brought home, although the hardest-hitting, heartfelt song here is “Rest In Peace” which is an enchanting, acoustic guitar-spiced eulogy to the artist’s mother. Yet if the wordless vocals behind “Get To Steppin” turn it into a Morriconesque kind of deal, the “hey-hey”-abetted lines on “You Got That Work” return it all to the streets. That’s a very emotional work, and as a first offering it deserves to be heard.

-dmme.net/florocker

For Music Samples or to order Rich In The Heart please visit: https://flostyleentertainment.bandcamp.com/

For more information and touring schedule please visit FloRocker’s website: http://www.flostyleentertainment.com/

Hip Hop and Rap Publications please contact Brendan Blandy at Connective Marketing: Email: brendan@connectivemkt.com  Website: http://connectivemkt.com/

For Media Interview requests please contact Billy James at Glass Onyon PR: Email: glassonyonpr@gmail.com   Phone: 828-350-8158

For Live Performance Bookings and Management please contact FloStyle Entertainment: flostyleent@yahoo.com

MusicGuy247 Interview: FloRocker, Rapper and Producer of the new full length album “Rich in the Heart”

http://musicguy247.typepad.com/my-blog/2016/11/florocker-interview-rapper-flostyle-entertainment-rich-in-the-heart.html

FloRocker has just released a full length Album titled “Rich in the Heart”. An interview with the Rapper and Producer. “I’m telling a story about my life, and things that I experienced or may know about.”

11/22/2016

FloRocker is a young talented rapper and producer from California. He has just released a full length CD titled “Rich in the Heart”. Judging by the quality material on it, he’s gonna be “Rich in the Wallet”, because the songs flo’ with strong lyrics, catchy hooks and danceable beats. What keeps it interesting from track 1 to track 12 is the variety… from rap, to hip hop and more. FloRocker explains “I’m telling a story about my life, and things that I experienced or may know about.” FloRocker also produces other gifted artists on his ‘FloStyle Independent” record label. Get in the current, the music will flo’ worldwide. I asked FloRocker a few questions on his new release.

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R.V.B. – Congratulations on your new album release “Rich in the Heart”. Does the title suggest that your heart is where this music was born?

F – Yes. Just stating no matter where I go, Richmond Cali will always be in my heart.

R.V.B. – What was the process of creating this collection of works? Were these recent compositions or things that took some time to complete?

F – Process was going through beats that I already made in previous months… that was inspiring.

R.V.B. – Who were some of the people that helped out with this album? How did they contribute?

F. – Bentley, Ms. Denaro & K-Rob the singer – Well for starters Bentley is a producing partner helped on the production side. We have Ms. DeNaro did a great job lending vocals on several songs. Also I have K-Rob the Singer who is a business partner, along with sharing some vocals.

R.V.B. – What was the catalyst that got you involved with music? What were some of your early influences?

F. – Sons of Funk bringing me too Master P’s No Limit recording sessions & videos. That’s when I realized I need to be a part of the entertainment world.Watching all the powerful people come from the Bay Area rich history. In the Rap and Hip Hop genres, the beat is sometimes the core of the material.

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R.V.B. –  Do you start with this and build around it when writing music?

F. – That’s correct, the beat pretty much tell you what direction to go.

R.V.B. – Does the environment that surrounds you have an influence in your music?

F. – Yeah, because I’m telling a story about my life, and things that I experienced or may know about.

R.V.B. – Do you have any live performances that stand out?

F. – I actually do. A couple years back K-Rob the Singer had a performance in LA on Sunset. I was on stage with him as a hype man. A female yelled out we love you FloRocker I didn’t even have a song out. That was Crazy!!!!

R.V.B. – Is it difficult to keep up with the electronic technology in this music genre with all of the changing advances?

F. – No, because you have to make technology keep up with you. Remember good music will never die. Stick to what’s working for you.

R.V.B. – What are your plans on supporting the new release?

F. – I plan to do a little touring with some buddies, and continue to promote Rich in the Heart album.

R.V.B. – Where do you see yourself in music 5 years from now?

F. – Involved in some of the hottest records in the world. Covering all parts of the entertainment business.

Interview conducted by Robert von Bernewitz

This interview my not be reproduced in any part or form without permission from this site.

For more information on FloRocker visit his facebook page Florocker Facebook

For information on this site contact musicguy247 (at) aol (dot) com

 

https://itunes.apple.com/us/album/rich-in-the-heart/id1162350313

Today at 3pm PST: Blog Talk Radio Interview with FloRocker about his upcoming debut album “Rich in the Heart”

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Over the past quarter-century there has been a huge upsurge in Hip Hop and Rap music emanating from the San Francisco/Oakland Bay Area. The trend continues to this day with some great new artists and labels popping up not only in San Francisco and Oakland, but in the adjacent suburbs of Vallejo and Richmond, California. This includes FloRocker, a dynamic artist and producer who has been in the game for many years, and is proud to announce his new 12-track debut album, Rich In The Heart, due for worldwide digital and physical release on October 28, 2016. FloRocker is releasing this album as a celebration of life, spanning club songs to street records, and with a variety of genres represented including Rap and Hip Hop.

Listen to FloRocker’s interview live with Simon Barret on Blog Talk Radio, November 3rd at 3pm PST, or any time after as a podcast:

http://www.blogtalkradio.com/simon-barrett/2016/11/03/the-week-in-reviews–florocker

 

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FloRocker’s ‘Rich In The Heart’ release Event! (10/28)

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Come celebrate the release of ‘Rich In The Heart’ with FloRocker at Flight School Friday October 28th!

Flo is coming out for a meet and greet from 3-5pm.’Rich In The Heart’ will be Flo’s first self-released album under his label Flo Style Entertainment. The Richmond native has been making some noise in the hip hop community with his single, ‘Freaky in a Benz’ recently featured on Hip-HopVibe.com, along with album reviews across multiple music blogs that have all expressed a similar tone.. that ol’ skool Bay Area hip hop that we all love! #RichInTheHeart #FloStyleENT @therealflorocker @officialslap

See you Friday the 28th!

Location:

Flight School

933 San Pablo ave

Albany, CA

Facebook event page: https://www.facebook.com/events/185598601884244/?active_tab=about

 

MidwestRecord.com Review: FloRocker “Rich in the Heart”

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FLOROCKER/Rich in the Heart: Vet beat maker is now rapping for his supper and it seems like the first lesson he’s learned from all his years in the game is to make the lyrics intelligible. With annunciation being prominent, it gives you the chance to decide if you like the content or not and whether to get upset by it or not—but that’s just his old skool skills speaking. Sure, it’s a young urban sound, but it’s some of the smokingest street level stuff since the Geto Boys were in their prime. Releasing this on his own label to reflect his own bottom up take no prisoners ethic, now that “Hamilton” has opened non rap fans ears to rap, take this ride down some back alleys for the real deal. Well done.

http://www.midwestrecord.com/MWR1145.html

Richmond, California Rapper and Producer FloRocker Announces the Worldwide Release of His New Full Length Album “Rich In The Heart”

flostyle-entertainment-logo

Richmond, California Rapper and Producer FloRocker Announces the Worldwide Release of His New Full Length Album Rich In The Heart 

For Immediate Release – Richmond, California – Over the past quarter-century there has been a huge upsurge in Hip Hop and Rap music emanating from the San Francisco/Oakland Bay Area. The trend continues to this day with some great new artists and labels popping up not only in San Francisco and Oakland, but in the adjacent suburbs of Vallejo and Richmond, California.  This includes FloRocker, a dynamic artist and producer who has been in the game for many years, and is proud to announce his new 12-track debut album, Rich In The Heart, due for worldwide digital and physical release on October 28, 2016. FloRocker is releasing this album as a celebration of life, spanning club songs to street records, and with a variety of genres represented including Rap and Hip Hop.

FloRocker was born and raised in Richmond, California, and the city will always be in his heart, regardless of what people hear or think about the place that raised him. As a child FloRocker was fascinated with how music was created rather than who was actually singing the songs that he heard on the radio, and his unique sound comes from trying to make a different kind of music than everyone else. Flo has always explored new sounds with every track he has written and produced.

Originally deep into creating tracks that were intended for other artists to record on, Flo found that his music started speaking to him, and the more tracks he produced, the more new and different production and lyrical ideas came into his head. Several months later the album Rich In The Heart was created. The album was co-produced by Bentley and featured vocal guests on the album include K-Rob the Singer, Ms. DeNaro and Brothers 4 Life.

A strong inspiration for Flo’s album came from his mother passing away after a battle with stomach cancer. Flo’s mother raised him and his brother to follow their dreams, and she has been in his thoughts as he did so throughout the entire production of Rich In The Heart. No matter what he is doing or where he is, his mother’s spirit is there to guide him.

FloRocker’s musical skills are matched only by his work ethic. To release his debut album, he has created his own independent record label, FloStyle Entertainment, and will be performing and continuing to produce music and additional releases throughout the coming months and years.    Co-Executive produced by FloRocker’s partner K-Rob, this team has more great artists and music on the way in 2017 and beyond.

Music videos for two of the songs from Rich In The Heart will be released leading up to the album’s release. This dynamic Bay Area artist is on the rise, and his groundbreaking music is guaranteed to turn some heads.

FloRocker is here now to wake up those who were sleeping.

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For Music Samples or to pre-order Rich In The Heart please visit:

https://flostyleentertainment.bandcamp.com/

 

For more information and touring schedule please visit FloRocker’s website:

http://www.flostyleentertainment.com/

 

Hip Hop and Rap Publications please contact Brendan Blandy at Connective Marketing:

Email: brendan@connectivemkt.com     Website: http://connectivemkt.com/

 

For Media Interview requests please contact Billy James at Glass Onyon PR:

Email: glassonyonpr@gmail.com      Phone: 828-350-8158

 

For Live Performance Bookings and Management please contact FloStyle Entertainment: flostyleent@yahoo.com

 

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