“At the heart of every music production is its basic building block—the song. It’s the key element, because if you don’t have a great song or songs, you won’t have a great record. You can have the most brilliant players provide excellent performances, and you can do a masterful production job, but if the songs aren’t there, not much of the audience is going to care beyond the first listen. Indeed, music history is littered with artists, bands, and records that had everything going for them except the most important thing: the songs.
That’s why I’m spending an entire chapter analyzing song structure. In the end, no one can predict what will be a hit or what might touch your audience’s heart or feet, but certain elements have tended to work in popular music of all types since the beginning of recorded music. It helps to know what works before you try something else.”